Casablanca, Morocco 2026

8th Biennial Conference of the Africa Academy of Management

ESCA Ecole de Management, Casablanca, Morocco.
🗓️ January 4^th–7^th, 2026

Conference Theme

“The Art of Collaboration: Addressing Grand Challenges in Africa Through Research, Education, Practice and Policy Making.”

The theme of the conference provided a platform for multiple stakeholders to engage in robust discussions across disciplinary boundaries, reflect on contextualized pedagogical approaches to teaching and learning, and wrestle with how to bridge the academic-practitioner divide to contextualize solutions to Africa’s grand challenges. The conference put the spotlight on understanding and theorizing management-related phenomena in African contexts to advance global management theory as well as develop contextualized solutions to some of these challenges. The conference was well attended, with participants representing 33 countries from Africa, Asia Pacific, Caribbean, Europe and North America, who included representatives from academia, the private and non-profit sectors, and policymakers.

2026

Keynote Speaker: Prof. Lahcen Haddad
Vice-President of the Moroccan Senate & Global Strategist on Africa's Transformation Associate Researcher, ESCA Ecole de Management.
Keynote Title: Africa's Century of Collaboration: Shaping Solutions to Our Grand Challenges.

2026 Conference Proceedings

Conference Proceedings Editor: Dorothy Mpabanga
University of Botswana, Botswana.

Download 2026 Conference Program

Conference Co-Chairs Samuel Aryee
University of Surrey, UK

Sherwat Elwan Ibrahim
The American University in Cairo, Egypt

Host Institution

ESCA Ecole de Management
Casablanca, Morocco

Founded in 1992, ESCA Ecole de Management is a pioneering institution in Moroccan management education. As the first private business school in Morocco to receive official recognition in 2017, ESCA has established itself as a leader in business education across Africa. The school achieved AACSB accreditation in 2018, joining an elite group of business schools worldwide.
ESCA's commitment to excellence and innovation has earned it prestigious rankings and recognition. The school fosters a multicultural learning environment with students and faculty from diverse backgrounds, preparing future leaders for the complexities of the global business landscape.